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Get More Targeted Clicks on Your Bylines

11/26/2015 in Business | Comments (0)

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It’s no secret that one effective way to get exposure for your business is by distributing articles to other websites. Whether you’re guest blogging or writing as a freelancer, all that exposure isn’t worth much, unless people CLICK on your byline.

Here are 4 quick tips to help you ensure you have clickable bylines:

#1: Don’t make it all about you, it’s not a biography:

Yes, sometimes it’s called a “bio box”, but always put yourself in the mind of the reader. They don’t really want to know about you, your credentials and your life. They want to know how you can help them instead.

#2: Craft unique bylines to match your specific topic:

While it might be more work, crafting a byline that is tailored specific to the article’s content will more likely produce better results. It’s well worth the effort to make an on-target offer.

For example, if you’re a health writer and you write an article about weight loss, if the link in your byline is about weight loss, it will perform better than if it is just about general health.

#3: Make your article lead into the byline:

Not only should the offer you make in your byline be relevant to your content, you want the article to flow right through to the byline. Think of the byline as the conclusion to your article.

For example, if you write an article about using intuitive eating for weight loss and you provide 10 tips in the article, your byline can show the reader how to get 10 more tips by signing up for your free report.

Or if you show the reader how to complete home improvement project, send them back to your site to get a free list of tools or a blueprint to make completing the job easier.

#4: Give them a specific call to action. Don’t mince words:

Tell your reader what you want them to do. If you’re wishy-washy, they’ll just move on. Luckily, you can grab some byline templates to make it easy for you to create strong calls to action.

If you’d like an easy way to put these tips into action…

Your Next Step: Download Your Free 13 Fill-In-The-Blanks Templates

Make creating your bylines even simpler by grabbing these ready-to-use templates. You get 13 templates to help you grow your list, sell your product and more. This handy guide even includes the 4 tips we’ve shared in this post, so you have them where ever you go.

Click here to get the free templates.

How To Use Ebay To Gather Tons Of Quality Traffic

11/25/2015 in Marketing,web traffic | Comments (0)

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The major bugbear of any webmaster is that no matter how stylish, how well written or how downright beautiful their site is – it all counts for nothing unless you have traffic.

There are many articles (just like this one) that can describe the varying ways of getting eager visitors to gaze upon the marvels of your site.

You could use reciprocal links to get visitors from other websites – although there is talk that the value of these is slowly diminishing.

You could write articles to get back links to your site – write a particularly good one and you’ll be surprised how many times it gets duplicated over the net, all the while with your website address in the author bio!

There are other avenues to explore such as viral e-books, forum signatures and so on, but what if you could harness the power of a site that already has billions of visitors?

Heard of ebay? Thought so, you’re probably already a buyer or seller on there. But it’s time to start seeing auction listings as something other than a way to sell off unwanted tat.

I’ll let you know what I do and then you can adjust the method to suit your own needs.

I have a newsletter which I publish at least once a month – I struggled for a long time with how to get subscribers whilst also selling a lot of e-books on ebay. Then it hit me – time to combine the two!

Now, it’s a great idea to include links to your site within the ebook, providing you’ve written it yourself obviously. The buyer will read the book and hopefully click on the link to whichever of your sites you’ve chosen. You could even have them sign up to your newsletter before they can receive the book.

On ebay however, you’re going to get a lot of visitors who read your auction and decide not to buy for whatever reason. You may only sell 4 or 5 books per one hundred visitors.

This is where the “about me” page comes in to play. Make the most of this underused tool!

Ebay gives you the opportunity to write a quick description about yourself, your interests and a list of your feedback. Use this space to give yourself a short bio and then a link to your latest website. Be careful though – ebay doesn’t allow direct links to sales pages. Instead link to your newsletter course, a page on one of your content sites or anywhere that doesn’t obviously look like you’re taking sales away from ebay.

The killer tip is to include a link to your about me page on your auction listing. I usually place a short paragraph above and below my listing pointing out the benefits of my free newsletter.

It helps also to make the product you’re selling compatible with what you are offering through the “backend” of ebay. Don’t sell a mint condition Barbie doll and then put in an advertisment for your bonsai gardening auto-responder course for example.

I tend to offer a resell rights ebook or (preferably) a short guide I have written myself about one aspect of Internet Marketing.

That way you will no only get sales for your listed product (provided you do your listing in the correct manner, but that’s a whole other article) but also subscribers or visitors and therefore future sales for your off-ebay business.

Give it a try and use some of eBay’s billion dollar power for yourself!

Author Bio
Matt O’Connor is owner of http://www.ArticleGeek.com – Free Website Content