By: Alex Wu
Some things never change, and free classified ads are one of those things that you hope will stay around forever. Considering the fact that they have been popular for at least thirty years or more, you can pretty much count on that. These ads come in handy in a number of ways and in tons of different situations. Their benefits are many, their advantages varied, and their appeal far reaching. After all, not much in life is free these days. The relative inexpensiveness of classified ads are certain to keep them popular for many years to come.
So, why are ads so popular? Because, ideally, they catch the reader’s eye and force them to read the contents. In addition to being so affordable, they present you with a wonderful opportunity to interest many different people in whatever you are advertising. Once upon a time, classified ads were restricted to newspapers. For big local papers, letting your ad run for a week could be expensive. Plus, only those people in the reading area would have access to your ad. Even if you advertised in your local penny saver, there was no guarantee concerning how many people would see and read it.
However, nowadays, the Internet has opened up a whole new world of classifieds. Though you might live in Cleveland, someone in San Diego could read your ad and be interested in its contents. You have a far wider reach. This gives you a much better opportunity to reach a target audience. Although some of these Internet sites charge a small fee, most of them are actually free.
As mentioned, classified ads have many benefits. You do not have to necessarily be selling something. For instance, many people use free ads to advertise their web sites, blogs, or companies. When you place a free ad for this purpose, you can direct tons of new traffic to your web site free of charge. The money that the extra traffic may bring you is one hundred percent profit. What could be better than that?
That being said, people can certainly use these ads to sell things. Notably, people who have products or services which are not necessarily “local” frequently use free ads. For example, if you are a freelance writer, graphic designer, home baker, et cetera, then you can put yourself out there with a classified ad. By advertising your services, you can get a much larger client base.
If you have certain things to sell, classifieds can be an excellent way to advertise. Naturally, you should be selling something which can be easily shipped, unless of course you make sure that your ad says you are marketing to a local target.
Of course, you can also find things to buy with free ads. Bearing in mind that you do have to make sure that whatever is being sold can get to you, you can find just about anything. Goods, services, and products: they are all available through a variety of ads in a variety of places.
You can easily see why classified ads are still so popular. When you take advantage of free ads, you know you can leave yours up for as long as necessary, which can significantly increase your chances for having your ad answered.
Alex Wu runs a free classified ads website that lets people post their ads, build profiles, and connect. He hopes to create an active environment for businesses place their free classified ads.