Dear Website Owner,

I’m going to reveal to you one of the best-kept secrets for driving tons of free traffic to your site each month…

… it’s called CONTENT!!

OK, ok, you already knew that, right? You need content to attract the search engines that bring you visitors… But who has time to write articles all the time?

Here’s my REAL traffic secret: PLR content!

PLR stands for “private label rights,” and it’s web content that someone else creates for you, then you can use it as your own any way you please.

I currently pay less than $1/page for awesome articles, wallpapers and free reports that I use to expand my website, create ebooks, and to use as sales bonuses.

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Here’s to you success!

Roy Bartell

http://www.RBar67.com

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There are many newbies wanting to learn how they to can make hundreds of dollars from fanpages. Facebook Fanpage Profits takes you step-by-step through the process including how to create your fan page from scratch, how to drive traffic to it, and how to monetize the fanpage to create revenue streams.

Big companies these days are relying on their fanpages to get people buying their products. With fanpages you can virtually dominate any niche, in any market and unlock the brutal sheer power of facebook fans. Inside the ebook there is a hidden traffic GEM method many are using, consistently to make money from Amazon/ClickBank and get thousands and thousands of fans joining your community. The report explains what a facebook fanpage is, how to create one, and how to use it to benefit your business and drive leads and create revenue.

While the mechanics of establishing your fanpage are relatively easy, understanding the how and why the business choices and strategy is the main focus of this report. One of the topics covered which I found very interesting is the concept of connecting and building a relationship with your fans. Likewise, if you manage to build a significant following on your page around a particular niche, then you have created a valuable asset with tremendous resale value.

Facebook Fanpage Profits also comes with detailed description of how you can make money from PLR content! A detailed guide for building your money making facebook fan page which provide more information about such things as how to Monetize tabs to your fanpage and even how to drive traffic to it. You can purchase PLR rights to this report so not only will you find this an indispensable tool for your own marketing efforts, but you can also resell the product, too. To learn more about Facebook Fanpage Profits and how you can get your hands on the complete Blueprint For Getting Started Now before anything else.

Every day which goes by one can bet that some serious website holder is thinking just how easily to obtain more traffic to his/her site. This intense yearning to produce more clicks makes virtually any online entrepreneur easy victim to numerous of the traffic schemes as well as scams that spread through the Internet. Wild claims of high-pitched volume traffic and huge bucks frequently separate even the a large amount savvy business person from his/her money because they wish for to believe the promises made by these web traffic hucksters. The difficulty is that great quantity doesn’t necessarily translate into a high sales rate /rank.

The site visitors who appear to your website as a outcome of a desire to find out more proceeding a particular, niche subject, not as a end result of exit traffic or membership in a secure list where members just pitch each other. Good quality web traffic arrives as of individuals clicking links taking place subjects targeted en route for their interests along with getting directed toward a website containing information they require and look forward to being a result of clicking your link. The bottom line is that when you get right down to it the greatest and most dependable resources of targeted web traffic come as of links that individuals click.

Being able to determine what clicks really result in income is most important. To count conversions from click to sales, based on the type of shopping cart software program you using, you can then setup a custom order confirmation page, the page that is displayed one time the deal is completed. This is extremely easy to do assuming you’re with a payment processing service like PayPal.

It is actually well recognized that each search engine plus each site has a specific kind of user (age, interests etc.), and they’ll all have different triggers leading them toward purchase. All of these effects are vital for you to know so that your advertising dollars will be spent in your largely beneficial places.

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Residual revenue puts cash in an associate marketer’s pocket without any work or struggle on his/her part. It doesn’t become at all better than that. Sales of your back-end service or product let you to be rewarded for effort which you do more than one time. The main thing is you should work smarter and not to make it hard. Therefore what are back-end products? They are products/services you’ll present to existing customers to people who have already bought a first product which is your front-end product, your main product from you.

Most online marketers make much extra money selling customers the following, 3rd, fourth and so on. product than selling their primary product. The purpose is that people who’ve previously decided to buy from you previously are much more possible to buy again. Strategies similar to back-end provides shifts the target from your short sighted “take the cash and run” strategy which is so much appearing in use on the internet today. You’ve seen these websites all over.

Little Simple Internet Income Strategy

The focus is receiving a massive sum of web traffic and then selling site visitors an over-priced product which doesn’t deliver what was promised. One might earn money during the brief stretch but these may only sell to each customer once as well as will have to continue spending a a great deal of cash on marketing on the road to get new suckers to stop at his/her site. More profitable websites concentrate on building a strong relationship with his/her potential customers.

Your main objective should not be to just be sure your customers are somewhat satisfied…you would like them to stay very satisfied. If you deliver the goods, your purchasers will have faith in you more. If you develop their trust, you can sell them your products. As soon as you send out to your extremely happy customers an email offering another item for viewing which they would be real attracted in, they will gather to your website to purchase it because they believe in you.

Little Simple Internet Income Strategy

What’s the a biggest motivational tool out there when you start an internet home based business? Well for me it was the anticipation of making my first sale.

When I started my internet home based business I quickly learned that nothing comes for free and you have to work at it to become successful. I thought that I could make lots of money in a short period of time; well I couldn’t have been more wrong.

Yes, I got into the get rich quick scams to begin with, searching on the internet for ways to make money fast. First there was the “get paid for doing surveys” scheme. Then I thought that I could sell things on e-bay to make a quick buck. While there are lots of people doing this it’s not a way to get rich quick. Next was the pyramid scheme. As time went on the money kept going out and nothing was coming in.

I could have quit there but I was determined. I changed my way of thinking and started to search for legitimate ways to make money online. That’s when I found my first no “B.S” internet home based business. I learned everything there was to learn about it, applied the strategies and then reread it all to see if there was anything I missed. Doing those simple things can make all the difference.

While working my new business online I soon learned that one business wasn’t going to be enough to sustain me working at home. So I decided to take on four more legit home based businesses so that I could obtain multiple streams of income. If I could get each of them making $500.00/month that would be enough to allow me to stay at home. I dedicated myself to learning everything about them as well and all the while I kept repeating the things I had learned. Repetition and Duplication are the keys to making any home based business work.

Things started to happen after a month and a half had went by. My site was indexed from the search engines and I got a few sign-ups to my affiliate programs. This in it self was enough to keep me plugging along, but still no sales. I was more determined than ever now, spending countless hours at my desk.

And then it happened….I got my first sale. I couldn’t tell you how happy I was.

Things have been picking up more steadily each and every month. The more I apply the things I’ve learned the more successful I become. The more I repeat things I’ve learned the more successful I become and the more I track and duplicate things I’ve learned….well you get the point.

How many times has it happened to you? You walk through the doors of a place of business and here he comes – perfectly groomed with a smile planted across his face in greeting. Within two minutes he has talked non-stop and promised you everything, including the stars if you purchase his project. You lift and eyebrow, and think to yourself… “Yeah, right!”

The distrust between consumer and salesman is a longstanding feeling. After all, you know they are wanting to make a buck off your purchase. Sure, you don’t mind them making a few dollars… everybody has to make a living… but heck, it would be nice if they were at least a little concerned about what your needs are too!

Let’s face it… customers aren’t likely to buy from you unless they feel confident that you will deliver. There are a few easy steps that you can take to give them the confidence they need to take the plunge.

1. Let Previous Customers Make The Claim
The proof is in the pudding… No one can say that you deliver and make good on your promises like a satisfied customer. It pays to use customer testimonials. Now, we’re not talking about blindly pasting testimonials everywhere… a little business sense and organization will be helpful in making the most of them.

Choose testimonials that are exact and talk about specific aspects of your business. “Thank you so much for your hard work!” is wonderful, but “Thank you for spending 2 hours with me yesterday. Your personal attention is greatly appreciated.” says a lot more. Yeah, the reader knows that you are willing to take whatever time it takes to help them through the purchasing process.

Be sure to get your customer’s permission to use their testimonial as part of your advertising campaign. While you’re at it, get as much personal information about them as you can. Their occupation, city, etc., create a more realistic appeal to their testimony.

2. Be Specific In Your Claims
Specific claims are more believable than vague, generic brags. Order today! It’s Fast, Easy and Cheap! Sounds much better when you say… Order Today! Take 2 Minutes to Fill Out Our 7 Step Order Form and Save 20% on Your Purchase!

Specific numbers don’t always come out even. In fact, readers tend to believe numbers that have decimals are more accurate than whole numbers… even if the real number is exactly a whole number!

3. Be Realistic
Don’t alienate customers with claims that sound too good to be true. Yeah, we all know the old saying that if it sounds too good to be true, it probably is. Unrealistic claims steal your credibility and leave the customers with a raised eyebrow.

Think of it this way… what if you do understate the benefits? When your customer finds out the truth, he’ll just be that much more satisfied! Marketers suggest that you under promise and over deliver to create the greatest customer satisfaction.

Customers who believe in you aren’t afraid to buy from you. That means higher sales numbers and greater profit.

Here are 7 key ways to jump start your cold calls:

1. Research Your Market
Before you start your cold calls it’s important that you’re prepared. This way, your prospect feels you really do understand their situation. Research the company you are calling, identify what issues they are having based on your other clients in their same industry and ask others in your company the main reasons why people buy your product or service.

The better prepared you are about discussing you prospect’s issues, the easier it will be to allow the conversation to flow.

2. Change Your Mental Expectations
Traditional selling has always taught us that our main goal of the cold call should be an appointment or a sale. With that mental focus, our mind is focused on the end goal before we even have a conversation with the person we are calling.

This creates conflicts because you will be trying very hard not to use words that make you sound like all you care about is the sale. And if your prospect senses you are focusing on the appointment or sale, they will immediately be defensive.

Change your mental expectations to focus on building a conversation first. Once you have generated a good dialogue, you can determine if you are a fit or not with your prospect. Be careful not to mentally “jump the gun”.

3. Understand Your Prospect
Take a few minutes to think about the focus of your call. Think about how you are going to approach the conversation. Put yourself in the mind of your prospect.

How would you want to be approached? Certainly the last thing you want to hear is a sales pitch from someone you don’t know.

Instead, begin the conversation diffusing any mystery as to who you are with “Hi, my name is Jim and you and I haven’t met yet”. This removes the mystery of who you are and allows you to begin talking about how you can help them solve a problem, rather than you having to default to a sales pitch.

Think before you speak.

4. Build Trust Through Conversation
Learning to build a conversation is the key to cold calling success. Engaging in a conversation should be as natural as calling a friend. Your objective is to build trust on your call so that your prospect feels comfortable conversing with you rather than trying to focus on getting you off the phone.

How do you build trust? You build trust by removing any elements in your approach that connect you to the negative “salesperson” stereotype.

5. Ask A Question
Begin your cold call with “Hi my name is John, maybe you can help me out for a moment?”

Yes, that’s really all you have to begin with because in the next few seconds you will hear “How can I help you”. That is how you can build a two-way dialogue rather than having a one-way talk.

The truth is you are asking for help because you don’t know if you can help them yet, right? Until you have the information you need about their situation, you can’t determine if you are a fit or not.

6. Eliminate Pressure
Pressure is the main reason most cold calls turn into a negative rejection-filled experience. It doesn’t have to be that way.

If you can become aware of things you are doing that trigger pressure on your prospects, you can turn cold calling into a very productive and enjoyable experience.

The key is to never force your sales pitch, engage only in a natural conversation, and most importantly let your prospect talk. By doing all three you will eliminate pressure from the call and your prospect will be more open to the idea of what you have to offer.

7. Learn To Determine A Fit
So how do you know if your prospect is a fit with what you have to offer? You need to ask them this question towards the end of your problem solving discussion “Is solving your problem a top priority or something that is on the back burner for now?”

By determining the answer to this question, you can see if you can decide if your prospect is worth pursuing or not. You will also be able to determine their time frame which helps you better adjust your expectations.

Make no mistake about it, if you really want to be successful cold calling you’ll need to let go of traditional sales thinking. Try these strategies and watch how cold calling can be fun and productive.

Whenever decision-makers are willing to meet with you, you have reached a favorable juncture of circumstances. If you are then prepared to take advantage of this opportunity by building a level of trust with these individuals, there is a good chance that they will tell you enough about themselves so that you can easily recommend the appropriate package of your products and/or services that will meet their express needs.

Many top sales representatives feel that the sale is as good as closed if they can just obtain an appointment or meeting with a decision-maker. Their feeling is that their prospective customer must need their products or services or they would not be willing to set an appointment in the first place. The following checklist has been developed to help you make the most of a favorable juncture of circumstances and build the trust levels that are vital to your overall sales success:

Smile! No matter what kind of day you are having, if you will smile it will give those people you contact a feeling of acceptance. It will also help you feel better about your day. Tape a smiley-face or the word “smile” on your desk or telephone to remind you of the importance of a smile on your face and in your voice. Top sales professionals use the technique of thinking of a funny story or the latest joke they have heard just before meeting a prospective customer. Thinking about the story or joke almost assures them of having a smile on their face as they meet a decision-maker for the first time. Make sure you are smiling as you call for appointments or are conducting a sales presentation.

Shake your client’s or prospect’s hand. A warm, firm, friendly handshake goes a long way in building a trusting relationship. It tells your clients or prospects that you are a friendly person and that you are glad to see them. If your handshake is limp it can leave a negative impression. It can be equally as bad to grip someone’s hand too hard. Remember you only have one chance to make a great first impression.

Ask an open-ended personal question. (Open-ended questions require an explanation and can rarely be answered with a “yes” or “no”). Psychologists tell us that when a person reveals something personal about themselves, it builds trust.

It’s vital for you to practice using open-ended questions to create a short period of small talk (the prospect doing 80% of the talking), at the outset of your presentation. Remember, people buy from people that they trust. When people start to talk about themselves, they start to build a trusting relationship with you so that later, as you discuss your products and/or services, the things you say will be believed.

Research shows that people decide whether to follow the advice and buy from a sales professional in the first two minutes of the conversation. By following the track outlined above, you can make the most of your initial contact and truly turn each meeting of transaction into a favorable juncture of circumstances (a sales opportunity).

What’s your approach to sales training? Do you have a process that defines which sales performance competency to train to and what impact it will have on selected performance silos if the training objective is successfully met? Or do you rely on ‘field feedback’ not associated with actual performance numbers and related ROI to decide where to put your training dollars?
Here’s a simple blueprint to gain more revenue in less time while maintaining fiscal accountability to the ‘Top-floor’.

At JDH Group, our go-to-market strategy is to understand a sales organization’s revenue goals and define what key results are needed in performance improvement. To illustrate it, we produce diagnostic performance solution ‘Blueprints’ for sales organizations that utilize the ‘T’ method; both vertical and horizontal. Horizontally, we look at each KPI and help companies understand how to identify, train to, improve and measure competencies in each of the critical performance indicators.

The ‘T’ method of training evaluation is a process that utilizes both a horizontal approach to key sales performance indicators (KPI) and a vertical examination to calculate the impact, or ‘Return on Training Investment’ (ROTI). Aligning the two will not only give you the path of least resistance to your overall revenue objective but will point to performance silos that will produce more revenue and/or recover unnecessary costs from sub-par sales performance.

Horizontal Examination
Here’s an example of sales organization KPI’s that sells business solutions to small and medium size companies:

* 1st Appointment to Proposal ratio (60%)
* Closing ratio (40%)
* Average Revenue per Sale ($3500)
* Sales cycle (38 Days)
* Revenue goal ($25,000)
* Average New appointments generated per rep (5)

This model represents a sales team that statistically has an opportunity to reach 67% of their revenue goal. So let’s take a closer look at which KPI performance training could achieve the required result the quickest.

One way would be to focus on front-end activity. Improving the average appointment generation to 7 new appointments would achieve the revenue goal, all other factors remaining the same.

Option 1: Establish a Prospecting Methodology; a single, documented and agreed upon prospecting method across all sales regions. The training objective should be to spend less time to gain more ‘Targeted’ business appointments to initiate your current sales process.

Another choice might be to evaluate your current sales methodology to understand if there is any room for improvement in your current closing ratio of 40%. As an example, improving this KPI to 60% would secure the monthly revenue target with no other KPI changes. Or splitting the difference; improving the 1st appointment to proposal ratio by 10% and the closing ratio by 10% would achieve the same result while maintaining the necessary new appointments at (5).

Option 2: Initially, choose a ‘Top-down’ approach versus a bottom up; target and initiate your sales process with a fiscal level of authority. Develop a diagnostic sales process that points to the prospect company’s business objectives parallel to you product/service solution. Speak in terms of Return on Investment, Soft and Hard Dollar recovery and Investment Payback Period. Sell the diagnostic parts to your process in line with the prospect’s annual business objectives; don’t rely on ‘Features & benefits’. Then customize your proposal as a hypothetical case study with measurable results.

Vertical Sales Performance ‘Impact Silo’ Examination
Whether you are initiating sales performance training internally or outsourcing a niche training organization, most folks sitting on the ‘Top-floor’ now require accountability in line with budget expenditures.
Another way to say it is the CFO knows he’s wasting half the sales training budget, he just doesn’t know which half.
Approaching sales training expenditures with a Vertical ‘Silo’ inspection will help score points to the fiscal authorities within your own organization.

Let’s take a look at this same sales organization’s vertical performance silos:

* Average New-hire Ramp-to-Quota (5 months) (35 hires per year)
* Sales employee Turnover due to low appointment activity (30)
* Percent of sales reps at or above Quota (70%)

First, calculate your ‘sub-par’ average revenue. This number reflects the average monthly revenue a new-hire achieves before they achieve quota attainment.
As an example, if your current Average Ramp-to-Quota is 5 months, take the average total Revenue sold in the first 4 months of a new hires routine and divide it by 4. That will give you the average ‘Sub-Quota’ Revenue per Month during Ramp.
In this example, we will use $8,000 as the average ‘sub-par’ revenue.

One of the overall training objectives could be to improve the New-hire Ramp-to-Quota. So you consider the training result and impact as it relates to revenue recovery by selecting a ramp-to-quota goal that’s more efficient than the ‘status quo’ of 5 months. In this case a 1 month ramp-to-quota reduction would recover $595,000 in additional new sales. That equates to $17,000 per new-hire. And if you have determined that the performance training Cost-per-head is $2500, there’s your internal training ROI; 680%.
And we’re not done yet.

You have defined that 30 sales reps per year go out the door directly related to low activity, not setting enough new business appointments to justify the required revenue result.

Let’s take a closer look at it pertains to related costs and potential recovery. Here are your expense breakdowns relating to a new-hire sales rep:

* Average Salary: $28,000
* Recruiting Costs: $1,200
* Training Costs per Rep: $2500
* Monthly Sales Quota: $25,000

If the focused KPI training initiative reduces your sales rep turnover by 50% (15 reps), that recovers $1,953,500 in measurable dollars, something everyone can actually put their finger on.
That’s over $130,000 of real return for every rep that learns how to effectively set new business appointments.

Considering this cause and circumstance versus the realistic training benefit as a ROI factor, you choose Option 1 to establish a Prospecting Methodology across all sales regions. And in this case, that also justifies the training investment to the “Top-floor’.

In the 3rd Vertical Sales Performance ‘Impact Silo’ we determined that an average of 70% of the sales reps are achieving quota per month. And the average month ‘sub-quota’ revenue achieved for the 30% of reps not reaching quota is found to be $16,000.
We also determined the average new appointments generated per week is (5), but
by improving the 1st appointment to proposal ratio by 10% and the closing ratio by 10% we would achieve Quota consistently.
Next, let’s determine our Return on Training Investment if we meet our training objective of improving the 70% team Quota ‘water-mark’ up to 90%.

* 1st Appointment to Proposal ratio (Improve to 70%)
* Closing ratio (Improve to 50%)
* Average Revenue per Sale ($3500)
* Sales cycle (38 Days)
* Average New appointments generated (5)
* 100 sales reps

Implementing a focused performance improvement system to advance our middle KPI’s in supporting an additional 20 sales reps per month to achieve Quota would increase our monthly revenue results by $180,000.
That’s an annual return of $2,160,000 or a training ROI of 864% based on a $2500 cost-per-head training investment. And with a 38-day sales cycle, the training investment ‘break-even’ point would be approximately 80 days.

Because of this cause and circumstance versus the realistic training benefit as a ROI factor, you choose Option 2 to establish a ‘Business acumen’ sales methodology, develop supporting diagnostic tools to establish financial business metrics parallel to your prospect’s initiatives and your product/service solution.

Adopting this ‘T’ method to sales performance training will allow you to determine the shortest path to your revenue goals, determine and implement ‘Best Practice’ sales performance training and justify the training investment to the “Top-floor’.

Because at the end of the day… it’s all about Return on Investment.