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Why Is It So Hard to Make Content?

01/20/2017 in Advertising,Affiliate Marketing,blogging,Business,commissions,Email,free advertising,Home Business,Internet Business,landing page conversion rate,Listbuilding,making money online,Marketing,Money,Network Marketing,Online Business,Pay per click Advertising,plr content,plugins,Product Review,Search Engine Optimization,Software,videos,Viral Marketing,Web Hosting,web traffic,writing | Comments (0)

Shout it from the Mountain“I don’t know what to write!” “When I write, it comes out wrong.” “I get jammed up and stuck for ideas.” Does this sound like you?

I started blogging back in 1998, when they called it journaling. I was terrible at it. Most of my posts were about my own opinion on things. There was no consistency of voice. I’d just finish the post when I felt done with my writing. Junk. And no one read my blog.

It took me eight years to get my first 100 readers. To my defense, no one was reading blogs back then. But also, I stunk. My mom read my blog. Becky read my blog. Jon. That was about it.

And then I got good.

How to Make Great Content Without So Much Effort and Fuss

I’ll tell you what I know. The reason YOU are probably having a tough time is that you’re really really (really!) self conscious as you write. “How will this be received? What will people say? What if they say I’m full of crap?” (They won’t say “crap.”)

When I came to master my voice in writing and creating content, I focused on just a few really important factors:

  • Have a Goal – “I’m writing this because…” Answer that. If your answer is “because I haven’t created anything in a while,” that’s a crap answer. Write this because you want to help people like you. Shoot that video because you want to show how much you love something (see below). You need a reason why to write/communicate. And ultimately, if you’re writing for business, you need two goals – something for them and something for you.
  • Write Like You Talk – Too many people create as if they’re turning in an essay to a teacher. If you “write like a grown up,” it’s going to read as boring. There are a few places where that’s important, I guess. But a lot of business has changed. Your “over coffee” or “over beer” voice is what will convey your information the best.
  • Have a Point of View – Telling me all the features of the Rainmaker platform might be helpful, but telling me “THIS is why you should buy Rainmaker” is much better. If you alienate some people, that’s actually a good thing. You want those people who align with you, not everyone.
  • Make Your Writing/Communications Serve Others – The best way to get better at writing and making content is to create every piece in the service of others. Think of one important person in your life, real or imagined, and create everything in the aid of that person.
  • Finish Strong – When you write a piece or shoot a video, have a landing in mind. End the piece with some kind of next action. In content marketing, that’s often a next step in the sales process. It might be a qualifier of some kind. But end the piece such that it encourages a next action from the reader/consumer.

“Easy for you to say, Chris Brogan. But you’ve been at this for years.”

How to Get Better at Communicating/Writing/Video

Here’s what I can tell you. Writing is a daily experience. Communicating is a daily experience. If you put it off like letting laundry pile up, it’ll always be difficult. When you take up running, you go phone pole to phone pole. Then, you get a bit further. Then you do a minute running, two walking. Until you can run for miles unbroken. That’s writing.

Want some advice?

Write and Publish Daily – Even if it’s to somewhere small, publish daily. The more you create, the more you’ll improve. The best way to get good at something is to do it daily. Everything you excel at in life revolves around something you do all the time. Right?

Write Simpler – Leave big words at home. Look back at this piece. I don’t use big words often. I can see a few that I should make simpler. But every time you throw your vocabulary around, you’re isolating people or at worse, you’re making them invest their brain energy into translating your words.

Look Out, Not In – Writing gets messy when we look at our belly buttons. If you’re worried about how people will perceive you, nothing good will come out. Focus on service. Help others. Give THEM the information you want them to have. Ask, “How will this help?” And then write it.

Be You, Damn It! – Watch this video of me talking about the Amazon Echo Dot. See how it’s not fancy or fussy? THIS is how you connect to people. Not by worrying about how you’re perceived:

Find Your Writing Voice

I wrote this short book for my fiance because she was launching a website project and needed some help with expressing herself better. She’s a great verbal communicator but gets wrapped up when it hits the page. Find Your Writing Voice is all about the action, and it comes with a private little online group, too, where you can share your work with people just as nervous about it all as you.

Writing and creating content is part of EVERYONE’s business now. You can’t keep avoiding it, and what you’ve done so far hasn’t really helped, has it? I can help.

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Finding Network Marketing Tips That Will Help

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by Heath Joseph

Are you failing to get great results from your network marketing? Are you wondering if this marketing method isn’t for you? Before you give up on network marketing, read these tips and give them a try. You may find that you can get better results from network marketing than you previously thought.

Set goals for yourself. Knowing how many people you wish to sponsor by a certain date will help you determine the number of people who need to be exposed to your product daily. Having this exact number lets you know how much you need to do in a given day to work towards your goal.

Always know exactly what you need to become a network marketer in terms of materials. This will allow you to set a budget and/or put aside some finances to get started. Any surprises you encounter might deter you or cause you to go into debt if you’re not expecting them, so researching what you’ll need to succeed is important.

You will need to highlight the good points of your product in network marketing, so this means you should go with a product that you really enjoy. If you’re selling barbeque seasoning and do not like to use the grill, then you’re probably in the wrong business. How will you be able to pitch this product effectively?

Go into a meeting with a potential lead as if you were going into a job interview. You have to present an image which matches the role you want to take on, which, in this case, is mentor. In your head before you go, run over the things you believe you might be asked, and have answers prepared but NOT scripted.

Evaluate your network marketing goals at the one year mark to make sure you are on track for your longer term goals. Consider the amount of marketing you will need to reach your goal. You need to know how much, and what kind of marketing will increase your business to accomplish your own needs.

When participating in network marketing, you must always make sure you are learning something new on a continual basis. All successful businessmen must continue to learn and adapt to the environment because in today’s fast-paced world, change is inevitable. Therefore, you should aim to keep your mind open to new opportunities.

You can boost your income as a network marketing agent by recruiting new agents. Have your contacts know about your extra source of income. If they show any interest, show them how you sell your products. Remember: the more friends you will convert, the more money you can make.

Take a break! Staring at a computer screen all day while working on your network marketing business can wreak havoc on your eyes, leading to expensive glasses or contact lens prescriptions. At least once an hour take your eyes off the screen and try to look out the window at something far away. Relax your eyes until everything goes blurry, and why not do some deep breathing exercises at the same time? Let your eyes rest for a few minutes and then get back to work.

Set a strict schedule and really stick to it. If you take the time to write out a schedule of how you are going to spend your time each day, you must stick with that schedule. You will need to find at least fifteen hours a week to dedicate to your network marketing business to succeed.

The great thing about network marketing is that you can do it on-location or online or both; it doesn’t really matter as long as you’re marketing. What matters more than anything is that you market effectively. If you can follow and implement what you’ve learned here, your effectiveness will certainly improve.

Finally which you can see all the positive aspects to internet marketing, you might want to determine tips on how to incorporate this into your amway global reviews enterprise. which you can see each of the benefits to online marketing, you might want to figure out ways to integrate this into your company. Take the time for you to do your investigation about what consumers want to see, and place it around for them. You may effortlessly see your company start to grow.

Strategic Planning Consultants Ontario: Improving Business Through Strategic Plans

01/18/2017 in Marketing | Comments (0)


by Paul Rogers

The success of your business is determined by every plan that you make along the way. These plans must be strategically developed and eventually defined and applied appropriately. Therefore, you should have strategic planning consultants Ontario companies to help you out. The benefits of having such are captivating and above all tremendous. Therefore, you should ensure to lay plans and be sure about them. Listed down in this article are key benefits experienced when you lay down perfect and reasonable plans.

Fundamentally, your directions are openly defined as you acknowledge where you want to be at a certain time. This is a fact that you must ponder through for you to record success. Before you can start employing the plans you have made, you should have understood what your venture stands for and come up with a way of achieving these strategies. Consequently, you shall be able to manage your time following you acknowledge all your upcoming moves towards the realization of your venture and its success.

With a strategic plan, you are assured of getting to the destiny. The tunnel might be dark and long but relying on your blueprint, you can make it to the end of the tunnel. As a result, you will be recording success. Therefore, strategic planning will help you develop some sticking abilities to the plans you have.

With you sticking to the strategies, you will be able to understand whether every activity you take is a strategy or not. There are so many activities that you facilitate in business, but not all are in line with your plans. When you are off the strategy, you will be able to reorient with a speed of excellence. Consequently, you will be fastening the success of your venture which is a positive thing.

Flexibility blends well with clarity as you are following the strategy you made strictly. Therefore, it is easier to come up with a new idea that will generate the success of your business. Also, you can be able to identify an area where you did not trend meticulously. Being a perfect manager of your own business will call for additions and subtractions to and from your planned strategy.

Following your strategy will always help you outshine all your competitors and stay ahead in the game. With the knowledge of competitors in the business, you will be able to develop plans for outshining them. As a result, you will be able to attract many business proprietors who will be admiring your managerial skills and the success of your business.

You are a leader, and people shall be following each and every move that you make. This is imperative as you will attract many small scale business owners to consult with you. Also, clients will be motivated by the success being recorded by your venture. As a result, you will manage to have as many clients as possible who are only attracted to your investment following its success. Consequently, you shall be a perfect leader, and your business shall be successful.

Making remarkable strategic planning for your venture will bring about a remarkable success. Therefore, you should make sure to understand where your business is headed to. Now, you shall be able to achieve your business admiration and at the end of the day, shine above all your business competitors.

Get a summary of the factors to consider when picking strategic planning consultants Ontario area and more information about an experienced consultant at http://hit4results.com/speaking-engagements.html now.

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