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Why 2015 Will Be The Year of How Much Money You Can Make

January 30, 2015 in Money | Comments (0)

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Begin Maximizing The Potential Of Others

January 29, 2015 in Business | Comments (0)

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The Advantages of Tracking Your Articles

January 28, 2015 in writing | Comments (0)

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By: Jo Mark

Why would I need to track my articles? After all, my counter tells me if a hit to my site came from xyz submission site, so what is the advantage in adding tracking data?

I write a lot of articles, and, as a result, many of them are picked up and published by ezines that I never submit to. Although my counter tells me that this hit came from ABC ezine, I don’t know how it got there. By adding a tracking string to my URL, when that hit arrives on my site, it tells me exactly where it came from.

Another advantage in tracking your articles is that it can make you more efficient. Some time ago, I entered a tracking code into each article that I submitted to the smaller submission sites. After about three weeks, I noticed that I had not received any hits from a number of these sites. I was wasting my time in submitting to these sites. As a result, I deleted about 90 sites from my submission list. (I had been submitting each article to about 150 sites.) After that test, I paired my submission list down to about 60 sites. I saved about an hour a day with absolutely no decline in traffic! That is the power of a good tracking campaign.

In addition, you can track the performance of your ads and emails. With a good tracking campaign, you can determine which of your ads are working the best. If you find that one particular ad is performing better than others, use it more consistently and drop the poor performers. You are just wasting money when you place an ad that does not perform well. With each ad that I place, I enter the ad along with the tracking data into a file and save it on the computer. Then, it is an easy matter to see which ads are doing well and which ones are doing poorly. That way, I am continually improving the performance of my ad and email campaigns.

How do you track your articles and ads? It is actually quite simple. At the end of your URL, enter a slash, then a question mark, and the name of the test, ad, subject line, or Ezine that you are tracking (for example-blahblahblah.com/?ad1). Each time your website gets a hit from that source, your counter will log that visitor as coming from ad1. By comparing hits from competing ads, or articles, you can determine which are the most successful. Before you commit to any significant tracking campaign using this method, do a simple test to ensure that your website works properly with tracking data. Some servers do not recognize it and will return a “site not found” notice. If this is the case, you cannot use this simple tracking method.

We are all in this business for the same reason, to make money. To maximize the income you generate, track your results. By entering a small string after your URL you can determine where your website visitors are coming from. This can make a significant difference in your efficiency as well as your profits. A good tracking system can significantly improve the performance of your ads, articles, and subject lines.

Article source: Expert Articles


5 Linking Strategies that Work

January 27, 2015 in Affiliate Marketing | Comments (0)

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By: >Het Ram

One of the most effective ways to promote your business online, especially if you use search engine optimization to build traffic, is linking.

However, as a certified Web CEO professional, and someone who also uses only “white hat” optimization strategies, I see people make a lot of mistakes when using this technique.

Below are some of the strategies that I use to make linking more effective, as well as raise my rankings in the search engines.

1. Do your homework first.
You’re probably wondering what “white hat” techniques are.

“White hat” techniques are techniques that will always work with the search engines, like writing articles, blogs, and press releases, and optimizing individual pages for the search engines.

These are the primary techniques I use in addition to linking because they work.

Just ask Tinu Abayomi-Paul, Tinu is an expert when it comes to using search engines to build traffic to her sites.

She wrote me the other day to thank me for “inspiring her”. I’m not sure exactly what that means, but I do know that she uses a lot of the same techniques I do to promote my sites. She now has over 90,000 relevant entries in Google, more than a lot of the top “gurus” on the internet.

The fact is, the more pages you have listed in the search engines, and the more links you have pointing back to your site, the more likely you are to be found.

Although writing articles, blogs, press releases, and optimizing pages definitely works, you still have to do your homework. This means actually doing a search in the search engines to find out how sites get to the top, i.e. what keywords they use, how their pages are optimized, etc.

I use Alexa, http://www.alexa.com, for this because it allows me to look at traffic stats, as well as see what sites are linked to each other.

To get started, search for the keywords you are targeting. Take a good look at the sites at the top. This includes studying the keywords, titles, and descriptions they use in their headers. Also, read the text of the pages. It’s not that hard to optimize your page(s). Just write search engine friendly content that repeats your keywords. Make your content easy for your readers to read and understand though.

You can also read Linking Matters, http://www.linkingmatters.com. This short, and free eBook in PDF, will give you more tips on linking.

2. Link to complementary sites.
I get link requests all the time and I have to reject about half of them. The reason why is that I won’t link to sites that have nothing to do with mine.

I offer small business, internet marketing, and search engine optimization and submission products and services. Links to quote sites, joke sites, and shoe sites don’t fit with this.

The key here is to understand that not only does Google, the most important of all the search engines, look at how many links are pointing back to your site, but they also look at the relevance of the links.

Sites that are similar, or complementary to yours, give you more credibility and higher page rank than having tons of sites pointing back to you that have nothing to do with your site.

Make the links pointing back to your site relevant.

3. Choose relevant, highly searched for, low competition keywords for your anchor text.
This tip relates to tip four. Before you start sending out link requests to other webmasters, make sure that you’re targeting the right keywords. Not only are a lot of relevant links important, but your keywords should be keywords that will get you traffic.

4. Change your anchor text.
Recently Google decided that links with the same text between your {{a href=””}} and {{/a}} text should be different. Too many links pointing back to your site that had the same text “looks” like spam. This doesn’t mean it is spam, and sometimes, you don’t have control over how others link back to your site.

However, if you decide to exchange links with others, vary your anchor text.

5. Try other alternatives to software.
Although there are many software programs out there you can use to help you automate this process, I caution you to be careful when using this kind of software. Although it may speed things up for you, you may also end up with a lot of links pointing back to you that have no relevance. Also, these programs really won’t help you as much as you think if you don’t change your anchor text once in awhile.

If you do choose to use software to automate the process, make sure that you personalize your emails. Again, do your homework and make sure that you are actually sending out email to sites that complement yours. No one likes to receive emails that say “Dear Webmaster”.

Using a directory script on your site can help you because others can visit your site and add their links. Just make sure that you check your directory once in awhile to see who is linking to you. Also, make sure that you set up your script in such a way that others have to have a link pointing back to you first before your script will accept their site.

You can also find reciprocal link exchange sites like Link Metro, http://www.linkmetro.com. Sites like this will allow you to choose your partners, search for new partners, and exchange links without being bombarded with email or generic requests.

Regardless of how you develop a linking strategy for your site, you need to develop one if you want high rankings in the search engines.

Article source: Expert Articles


Uncover the Social Ranking Factors

January 26, 2015 in Search Engine Optimization | Comments (0)

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There is more to Google Rankings than just Link Building! Don't Miss This CRUCIAL Piece of the SEO Ranking Puzzle. Get FREE Instant Access to the SEO IQ software by filling in your info below Instantly discover the SEO mistakes that not only your sites are making, but just as important... Your Competitor's Sites. Quickly Revamp Your SEO Strategy to Surpass them on Google. To rank highly, you first need to know why the currently ranked websites rank where they...